the brand voice style guide
What is a brand voice style guide?
a set of guidelines that ensures your brand’s communication is consistent across platforms, authors, and topics.
Why is it important?
Improves tone and readability
Ensures consistency and reinforces who you are and what you do
Aligns your brand’s content with your business goals
Builds a connection with your audience, making it easier to convert them into customers
how do i create your Brand Voice Style Guide?
First, we meet to uncover your brand’s:
vision, mission, values
then, we will establish your brand’s:
personality & tone
content themes: 3 big ideas for anything you write or say about your brand
purpose for using using each platform